Coffee for preppers

As many of you know, I am a prepper. I know - I’m going against rule #1 of being a prepper (“Never talk about being a prepper”), but what the hell. I wanted to share with you a few things.

A few months ago, I was drinking coffee from my favourite northern coffee roaster when I observed a serious flaw: the bag wasn’t waterproof. So I figured that I’d make my own watertight bags, so I could not only keep the beans fresh longer, but also bring the bags on winter camping trips.

That’s how The End of The World Coffee Company was born. I was also at my Bug Out location in the Yukon Territory, during a Dark Winter. The End of the World is also the coffee journey I had through the Americas. Ushuaia in Argentina is also known as the End of the World, and that was where I ended up my Jeep trip.

Many preppers buy Kicking Horse coffee: it’s cheap, and well packaged… but… it has one small caveat! It’s utterly disgusting (my girlfriend tried it for the first time last week: she couldn’t believe people were actually drinking that stuff). I’m saying that not even as a producer of my own coffee: Kicking Horse is the reason why my dad disliked coffee for 30 years. That’s what my mom used to drink. He couldn’t have any of it. It wasn’t until he was 60 years old and that I made him try some fine coffee from Phil & Sebastian (in Calgary) that he discovered what was good coffee for the first time.

What if there’s just a better coffee to stash for the long term? Preppers and survivalists deserve a great cup of joe no matter how grim the horizon looks like. I personally have 30 bags of Lavanza coffee, in case SHTF. But it’s like, yo, will I reaaaallly enjoy drinking that' stuff is SHTF for real? Nope. I rather have 30 bags of my own coffee.

So that’s the short story of The End of the world coffee company. Better coffee for preppers.

Cheers,

JP